Location:
Forest Products Week Conference
Olivehurst, CA
Speaker:
Alyssa Olson
Date & Time:
10.24.2025 | 9:15am - 10:15am
Join Mithun senior associate Alyssa Olson for the panel presentation “The Future of Local Wood in California,” to evaluate the current state of the market and predict future opportunities and challenges. The session will address three major gaps – the market gap: demand vs supply; the resilience gap: rural producers need stable outlets; and the trust gap: buyers need standards and accountability. Panelists will provide collaborative solutions that leverage networks and shared branding to bridge these gaps.
Alyssa’s co-presenter is Sawmill and Millwork owner Kyle Dowd.
Date Posted: 10.24.2025